b3126044e8
- Simplify flatten_vault API to return usize instead of MigrationResult struct - Add KEEP_FOLDERS: attachments/ and _themes/ alongside type/, config/, theme/ - Use HashSet for collision tracking in unique_filename - Update wikilinks from path-based [[folder/slug]] to title-based [[slug]] - Clean up empty directories after flattening - Flatten demo-vault-v2: move all notes from type-based subfolders to root - Update smoke tests for flat vault structure - Remove migrate_to_flat_vault from repair_vault (one-time migration only) Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
1.8 KiB
1.8 KiB
aliases, Is A, Belongs to, Status, Owner
| aliases | Is A | Belongs to | Status | Owner | |
|---|---|---|---|---|---|
|
Task | 24q3 | Done | person-luca-rossi |
Create onboarding checklist for new subscribers
New subscriber retention was identified as a key lever during the 24q3 planning. Data showed that subscribers who engaged with at least 3 emails in their first 2 weeks had a 90% chance of remaining subscribed after 90 days, while those who opened fewer than 2 had a 45% churn rate within the same period. This task created an onboarding sequence designed to maximize early engagement.
The onboarding checklist defines the sequence of touchpoints a new subscriber receives: welcome email, curated "best of" digest, community invitation, and a personal note from person-luca-rossi. Each touchpoint was designed to deliver immediate value and build the habit of opening the newsletter.
Acceptance criteria
- Map the ideal first-14-days subscriber journey with specific touchpoints
- Write copy for each onboarding email (welcome, best-of digest, community invite, personal note)
- Set up automated triggers in the email platform for each touchpoint
- Define success metrics (14-day open rate, 30-day retention rate)
- A/B test the sequence against the previous single welcome email
Notes
- The A/B test results were striking: the new onboarding sequence improved 30-day retention from 68% to 79%. This is one of the highest-ROI projects of the year.
- The personal note from person-luca-rossi was the most-opened email in the sequence (62% open rate), suggesting that personal connection matters more than curated content for early engagement.
- The onboarding flow is documented in procedure-subscriber-onboarding and was refined further in 25q1.