---
aliases: ["James Mitchell"]
Is A: Person
Tier: "3rd 🥉"
Tags: ["Sponsor"]
---
# James Mitchell

Sponsor contact at Linear, running their developer marketing and content partnership programs. James manages Linear's investment in podcast sponsorships targeting engineering leaders and technically sophisticated audiences. Based in San Francisco, he has a product marketing background and is focused on positioning Linear as the preferred project management tool for high-velocity engineering teams.

## Notes

- Very brand-conscious; provides tight guidelines on messaging but is flexible on delivery format
- Understands the engineering audience deeply because he previously worked as a product manager at a developer tools company
- Quick to respond on email and Slack; approvals rarely take more than a day
- Linear's brand resonates naturally with the podcast audience, making ad reads feel like genuine recommendations

## Collaborations

- [[24q1-launch-sponsorship-packages]] — Linear onboarded as a podcast sponsor
- [[procedure-sponsor-onboarding]] — smooth process with well-prepared brand assets
- [[event-sponsor-call-linear]] — periodic alignment calls on messaging and campaign performance
