---
aliases: ["Team sync — 2024-10-21"]
Is A: Event
Date: "2024-10-21"
Belongs to: "[[2024-10]]"
Related to: ["[[person-matteo-cellini]]", "[[person-paco-furiani]]", "[[person-sara-ricci]]"]
Tags: ["Work"]
---
# Team sync — 2024-10-21
Weekly Monday team alignment. Covered priorities, blockers, and sponsor updates.

## Notes
- Budget review for 2025 — tooling costs, contractor fees, potential new hires
- [[person-paco-furiani]] demoed improved automation for subscriber segmentation
- Newsletter at ~48k subs — [[25q1-referral-program]] discussion started
- Reviewed annual metrics: open rate 43%, click rate 8.5%
- Blocker: Laputa app development pulling [[person-luca-rossi]] away from editorial
- Decision: Referral program will use milestone-based rewards (5, 10, 25 referrals)

## Follow-up
- [ ] [[person-matteo-cellini]] to close pending Q4 renewals
- [ ] [[person-luca-rossi]] to share Laputa app MVP spec with team
