---
aliases: ["1:1 Matteo — 2024-09-04"]
Is A: Event
Date: "2024-09-04"
Belongs to: "[[2024-09]]"
Related to: ["[[person-matteo-cellini]]"]
Tags: ["Work"]
---
# 1:1 Matteo — 2024-09-04
Bi-weekly 1:1. Covered sponsor pipeline and Q3 priorities.

## Notes
- Sponsor ROI data looking strong — average CTR 2.8% vs industry 0.8%
- Two sponsors requesting exclusivity in their category — need policy decision
- Renewal pipeline for Q4: 4 sponsors up for renewal, confidence high
- Discussed Q4 rate increase with [[person-matteo-cellini]] — 20% proposed, he recommends phased approach
- Explored bundling podcast sponsorship with newsletter — Deno interested

## Follow-up
- [ ] [[person-matteo-cellini]] to schedule renewal calls for Q4 sponsors
- [ ] [[person-matteo-cellini]] to draft Q4 rate increase communication
