---
aliases: ["Create content library for repurposing"]
Is A: Task
Belongs to: "[[24q4]]"
Status: Done
Owner: "[[person-luca-rossi]]"
---
# Create content library for repurposing

After publishing over 100 newsletter editions, there was a substantial backlog of content that could be repurposed across channels: podcast show notes, social media posts, LinkedIn articles, and eventually an e-book. This task created an organized content library tagging each edition by topic, performance metrics, and repurposing potential.

The library enables [[person-sara-ricci]] to independently identify high-performing past content and adapt it for other channels without needing [[person-luca-rossi]] to remember which editions worked well. It also supports the long-term goal of compiling the best content into an e-book on engineering leadership.

## Acceptance criteria

- [x] Catalog all 100+ newsletter editions with topic tags, publication date, and performance metrics
- [x] Rate each edition's repurposing potential (high/medium/low) based on evergreen relevance
- [x] Create a "repurposing pipeline" board showing what has been repurposed and what is queued
- [x] Identify top 20 editions suitable for e-book compilation
- [x] Train [[person-sara-ricci]] on how to use the content library for social media content

## Notes

- The content library identified 23 editions rated as "high repurposing potential." Of these, 8 were already being referenced in podcast episodes but 15 had never been repurposed in any form -- a significant untapped opportunity.
- [[person-sara-ricci]] immediately started using the library to create a 3x/week LinkedIn posting schedule from repurposed content, saving roughly 5 hours/week of original writing.
- The top-20 e-book list became the foundation for the [[25q2]] e-book outline task.
