---
aliases: ["Sponsor call — 2024-03-29"]
Is A: Event
Date: "2024-03-29"
Belongs to: "[[2024-03]]"
Related to: ["[[person-emma-wilson]]"]
Tags: ["Work"]
---
# Sponsor call — 2024-03-29
Sponsor discovery/renewal call. Discussed placement and campaign goals.

## Notes
- Emma is the head of marketing at SecureShip, a software supply chain security platform that helps engineering teams secure their build pipelines and dependency management
- Discovery call to explore a content partnership; Emma is interested in going beyond standard ad reads to include a co-branded mini-series on supply chain security topics
- Discussed a premium package that would include 6 sponsored episodes plus a dedicated 3-episode mini-series where their CTO joins as a recurring guest — this would be a first for our show format
- Revenue potential is high — the combined package would be our largest single sponsor deal if it closes; Emma indicated budget is pre-approved for the right partner
- Relationship status: new lead, but Emma has a strong reputation in the developer marketing space and came with a clear vision for the partnership

## Follow-up
- [ ] Draft a custom proposal for the mini-series format with pricing
- [ ] Sync with [[person-matteo-cellini]] on pricing for the premium co-branded package
- [ ] Follow up with Emma in two weeks with the proposal and sample content calendar
