---
aliases: ["Anna Lindberg"]
Is A: Person
Tier: "3rd 🥉"
Tags: ["Podcast Guest"]
---
# Anna Lindberg

Product lead at a fast-growing Nordic fintech company based in Stockholm. Anna appeared on the podcast to discuss product-led growth strategies, self-serve onboarding, and how to balance data-driven product decisions with intuition. She has a background in both engineering and product management, which gives her a technical depth that many pure PM guests lack.

## Notes

- Articulate and structured thinker; her episode was one of the most well-organized conversations in the season
- Strong advocate for empowering product teams with direct access to analytics rather than relying on centralized data teams
- Shared a compelling framework for prioritizing features based on activation impact rather than feature requests
- Scandinavian directness in communication style; says what she means without unnecessary hedging

## Collaborations

- [[24q3-podcast-season-2]] — recorded episode on product-led growth in fintech
- [[topic-saas-business]] — discussed SaaS growth mechanics and product strategy
- [[procedure-podcast-guest-outreach]] — connected through Nordic tech community on LinkedIn
